Concept Nike CDP* and Short film for Nike Chile. All footage was created in Santiago de Chile, Chile with local athletes/influencers for the Run/Train/Live campaing and to comunicate WERUN Santiago 21K
*Athletes, Assets and copy on CPD where used just as a references. The final CDP was changed to follow global VC.
Carlo Michelangelo Luetto / Creative Director
Ignacio Fretes / Sr Visual Designer
Raquel Wilson / Visual Designer
Julieta Bernstein / Jr. Visual Designer
Nicolás Prosen / Copywriter
Clara Torres Zavaletta / Strategist
Guillermina Ortiz / Content Producer
Ignacio Isasi / Producer
© 2020 Carlo Michelangelo Luetto. All rights reserved.