Intro
In 2018, Spotify decided to take a stance and not allow the celebration and acknowledgement of black creators/ culture to go in silence at the close of February but to celebrate all year long. Making a statement to the industry and corporate entities at large that we shouldn’t stop when the shortest month of the year stops. With the emergence of Spotify’s Black History is Happening Now (BHIHN), we created a platform to bring attention to some of the many under-celebrated moments in black History and music while also allowing our platform to serve as a sounding board for black artists and creators well beyond the month of February: Black History is Now LIVE
Credits
Client:
Spotify
Agency:
Brand & Creative | Spotify
2020
Spotify Team:
Carlo Michelangelo Luetto / Global Brand Design Director
Steven Conaway / Art Director
Shannon Ross & Kenia Perez / ACD
Rasmus Wangelin / Global Head of Design
Kimmy Brooke / Brand Manager
Christine Andrén / Global Brand Lead
© 2020 Carlo Michelangelo Luetto. All rights reserved.